Reinforcing & Influencing Champions

Enterprise selling is changing profoundly. Research shows that in today’s digital age 95% of the sale now happens when you are not there. And with better information flows between departments, typical enterprise customers report that an average of 5 different people are now formally involved in a typical purchase decision.

A mixture of classroom learning and practical application, this 2-day workshop gives you the latest techniques for reinforcing and influencing your champion.

Building Champions
Building Champions

Why attend?

Learning the art of reinforcing and influencing champions in your accounts is one of the most important sets of skills you and your team can master. You have to have a champion who sells for you when you are not there. In fact, you can’t win without one.

What you will learn

  • The ultimate formula for influencing champions.
  • How to build rapport in an instant.
  • How to earn your client’s trust.
  • How to identify your champion's values & motivation.
  • How to identify and match your champion's individual personality type.
  • How to harness the power of authority and consensus.
  • How to master the art of positioning.
  • How to build champions not only of your solution but of your company culture too.
  • How to arm your champion to have all the tools they need to sell for you.
  • How to test your champion.
  • Rob’s law of champion building.

Course info

COURSE: Reinforcing & Influencing Champions
DURATION: 2-day Workshop
QUALIFICATION: Successful Completion of Reinforcing & Influencing Champions
PRICE: £995 per person